Jupiter Electric Mobility and Porter unite to drive EV adoption in logistics

Jupiter Electric Mobility has announced a strategic partnership with Porter to accelerate the transition to electric vehicles (EVs) in the logistics sector. This collaboration centres on Jupiter’s Udaan programme, which supports small entrepreneurs and drivers in adopting electric commercial vehicles. Through the initiative, participants will gain access to professional training, EV resources, and comprehensive business support via Jupiter’s dealership network.

Under the partnership, drivers and small business owners purchasing Jupiter’s electric commercial vehicle, the Tez, will receive mentorship to scale their operations efficiently. Porter will play a vital role in onboarding these drivers, ensuring their integration into the burgeoning electric logistics ecosystem. Together, the companies aim to address economic barriers to EV adoption while fostering sustainability within the sector.

Tanuj Khandelwal, Vice President at Porter, emphasised that the alliance aligns with their mission to empower logistics professionals and contribute to a greener future. Similarly, Jupiter Electric Mobility, a subsidiary of Jupiter Wagons Ltd, highlighted that the programme is designed to enhance drivers’ earnings and promote eco-conscious operations.

Porter’s extensive network, comprising over 7.5 lakh drivers across 22 cities, will enable the widespread rollout of the Udaan programme. This partnership represents a pivotal step toward integrating EVs into India’s logistics framework, demonstrating that environmental sustainability and economic growth can coexist.

As India increasingly turns to sustainable practices to combat carbon emissions, this collaboration exemplifies how cross-industry partnerships can accelerate green mobility solutions. Jupiter and Porter’s efforts could inspire a broader shift in the logistics industry, making eco-friendly operations the norm rather than the exception.